Piracy and information, Ipsos: damages for almost 2 billion, 13 thousand new jobs lost

The pandemic has given assistance to the phenomenon: in 2021 320 thousand of paper volumes, e-books and audio books were illegally reproduced every day. 35% of the population over 15, 81% of university students and 56% of professionals use illicit channels. Aie and Fieg ask for the intervention of the institutions 30 Mar 2022 L. O.

2021, annus horribilis for publishing. Which is increasingly affected by the phenomenon of piracy. In fact, the sector loses 771 million euros and 5,400 direct jobs. But the loss for the country system - including the related activities - is 1.88 billion euros, a loss of revenue for the tax authorities of 322 million euros. And the lack of new employment (direct and indirect) reaches 13,100 units. It emerges from the photograph taken by Ipsos for Aie - the publishers' association - according to which last year there were 322 thousand acts of piracy a day, for a total of 117.6 million against 112 million in 2019, up by 5 %. Index of topics • Who are the pirates of the books • Requests from book and newspaper publishers • Interventions against the illegal dissemination of content • Users aren't afraid of getting caught • Strategies to be adopted Who are the pirates of the books In 2021 at least one piracy act involving the book of various kinds (novels and essays) at least 1 Italian out of 3, 35% (it was 36% two years ago) of the population over 15 years ago. Specifically, 23% have downloaded an ebook or audiobook for free at least once from illegal sites or sources on the Internet, 17% received at least one ebook from friends / family, 7% received at least one photocopied book from friends / acquaintances , 6% received a subscription or access codes from friends to use ebooks and audiobooks.

In the specific sectors of university publishing and professional publishing users, the situation is more alarming. During the year, 81% of university students committed at least one act of piracy. On average, each of these users has pirated over 10 texts (10.6). On the other hand, if we consider the universe of freelancers (lawyers, notaries, accountants, engineers, architects and others), 56% have committed at least one act of piracy in the last year, with an average of 9.3 acts each. Requests from book and newspaper publishers They start from “Gli Editori”. the consultation agreement between AIE and the Italian Federation of Newspaper Publishers - the requests to the government: "Reading, listening to or even distributing pirated books and audio books - explains the president of AIE Ricardo Franco Levi - means contributing to a phenomenon that takes away economic resources and jobs in publishing, tax revenues to the state and which reduces the opportunities for young creatives to be able to make a living from their work thanks to copyright - explains the president of Aie Ricardo Franco Levi -. People must be aware of this, and aware that they can be called to answer for the illicit acts they commit: this is where the commitment of the institutions is needed. Piracy affects all the Italian creative industries - book and periodical publishing, TV, cinema, music - and where effective campaigns have been launched, such as on paid TV subscriptions, the results are starting to show themselves ". Interventions against the illegal dissemination of content Among the most significant results of the initiatives undertaken in recent years by Gli Editori - also the expansion of the tools against the phenomena of digital piracy perpetrated, in particular, through social, telephone and instant messaging platforms: "The strengthening of the Agcom on the subject - says the president of Fieg Andrea Riffeser Monti -, both from a sanctioning and procedural point of view, must be understood as an indispensable completion of the reference discipline and is of fundamental importance for the journalistic publishing industry, especially in consideration of the huge losses suffered by publishing companies due to the proliferation of channels, chats and sites dedicated to the unauthorized dissemination of newspapers, estimated losses, from a very conservative analysis carried out by the Fieg offices in April 2020, in approximately 250 million euro per year. The various bills currently under discussion also testify to the now widespread awareness of the need to intervene, in order to prevent and, where necessary, suppress the illicit dissemination of content protected by copyright through electronic communication networks, as well as to guarantee their fair remuneration ". Users aren't afraid of getting caught According to the research presented by the president of Ipsos Nando Pagnoncelli, Italians (population over 15) are aware that pirating books, ebooks, databases is the lawful and illegal, even if a little less than two years ago: 82% answered affirmatively (they were 84%). In spite of this, more and more people consider it little or not at all probable that the offenses will be discovered and punished (68%, they were 66%), while 39% consider it a behavior that is not very serious or not at all serious (data unchanged compared to two years ago ). 23% (about 1 in 5) illegally downloaded digital books or audiobooks and 17% received them from friends and family, 7% received photocopied books from friends and family, 6% used access keys not their own to access subscription ebooks and audiobooks, 5% bought photocopied books. Strategies to be adopted The magnitude of the phenomenon requires counteraction, the document continues, "which passes through the repression of illegal phenomena, the education of users, the confirmation of support for the legal demand for information and culture through tools such as the 18App , the bonus for libraries, initiatives in schools such as # ioleggoperché ". With regard to those who do business on illegal content, it is necessary to "make it impossible to hide behind the anonymity of the Internet and reflect on the negative effects of the alleviation of penalties".

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